Turner Group Extends Ad Rep
Agreement
With Satellite TV Provider After Seven Consecutive Years
Turner Media Group (TMG) announced today it has extended its exclusive third-party,
advertising representation agreement with EchoStar Communications Corporation
and its DISH Network satellite TV service. Turner Advertising Group (TAG), a division
of TMG,
works in conjunction with DISH Network's internal advertising division
to represent advertising time on the largest and most advance interactive television
advertising platform in the world. The announcement was made today by Gary Turner,
president and CEO of Turner Media Group, and Michael Neuman, president of EchoStar's
DISH Network. Advertisers such as major automotive companies
and movie studios have
shifted advertising dollars from traditional television
advertising to DISH
Network to take advantage of the unsurpassed technology
and response available
via DISH Network's more than 10 million interactive
TV enabled households.
This includes the ability for DISH Network customers
nationwide to access
short and long form advertising, video-on-demand capabilities,
static and
dynamic banners, localized text input, and a response network that
allows
viewers to request brochures or additional information via their remote
control. "TMG
continues to be a top advertising innovator and a leader in the
development
of customized media solutions across DISH Network's advanced
platform,"
said EchoStar's Neuman. "TMG has helped DISH Network raise the bar
in
television advertising and remain the leader in iTV enabled advertising.
We're
very excited to extend our working relationship with TMG and confident
that
their efforts will continue to result in substantial growth of our
general
market, direct response and interactive advertising businesses." "What
we have accomplished in the last seven years with EchoStar is
historic and
has set a precedent for what we will accomplish together now and
in the future,"
said Turner. "Our history of success and expectations for the
future is
changing the way media is bought, sold and experienced. DISH
Network has built
the most robust television advertising platform today, and
we are very excited
to continue to generate double digit growth for DISH
Network and phenomenal
results for the advertising community." About EchoStar
EchoStar Communications Corporation (Nasdaq: DISH) serves more than
11.4 million
satellite TV customers through its DISH Network(TM), the fastest
growing U.S.
provider of advanced digital television services in the last five
years. DISH
Network offers hundreds of video and audio channels, Interactive
TV, HDTV,
sports and international programming, together with professional
installation
and 24-hour customer service. Visit EchoStar's DISH Network at
http://www.dishnetwork.com
or call 1-800-333-DISH (3474). To contact DISH Network's
ad sales department,
please visit http://www.dishmediasales.com.
About
AllSat Dish NetworkAn
authorized DISH Network retailer
AllSat is a direct retailer of DISH Network.
They met all of the vigorous requirements to sell DISH Network service to you
and schedule your installation. They are not an affiliate of a retailer. They
have been a DISH Network retailer since day one
DISH Network launched
their service in March of 1996 and they been a retailer of theirs since day one. They
are the longest running successful online retailer whether DISH Network or DIRECTV
There is not a single DISH Network or DIRECTV Satellite
TV retailer that has been selling online for as long as They have while still
being as successful at doing it online. Sure there may be other online retailers
that are successful, but they haven’t been doing it as long as they have.
They began as a brick and mortar store back in 1995 selling and installing PRIMESTAR
and then DIRECTV and then DISH Network. After discovering the potheyr of the internet
in 1997 they quickly adopted it and became one of the premier online satellite
retailers in the country, the timing of this move proved to be so promising that
in 1998 they decided to sell online exclusively. They have seen many online retailers
for satellite systems come and go since 1997, and yet they’re still here,
100% debt free and still independently owned and operated. They
are a top DISH Network retailer
DISH Network provides an annual competition
where retailers try to sell enough satellite systems to make them one of the top
75 retailers in the country based on volume. Out of thousands of retailers, they
have always ended up as one of DISH Network’s top retailers in the country
without exception since the DISH Network started these competitions in 1997. They
know of no other retailer online that can make this claim and there are only a
few brick and mortar retailers for DISH Network that can also make this claim.
This puts them in the top 1% of all DISH Network retailers. Furthermore, they
don’t just make the list as a top 75 retailers in the country for DISH Network,
they’re actually one of their top 10 retailers. They
only sell online
They’re not like many other online retailers that
sell online just to supplement their sales. All they do is selling online. As
they know from the Dot Bombs, many retailers tried going online but had no idea
what they theyre doing and quickly theynt under. Many retailers today are still
experimenting online, which is not a bad thing. But would you rather purchase
from a retailer that is experimenting with selling satellite systems online or
from one that has a proven and reliable track record.
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